2011 Charitable Partner Nomination Form
Tra Tutti: Couture with a Conscience

 

About Tra Tutti:
Tra Tutti (www.TraTutti.com) is a one-of-a kind online designer consignment shop with a philanthropic twist. Tra Tutti consignors receive 40% of the sale of their items, an industry standard; however Tra Tutti only keeps 40% of the profit, donating the remaining 20% to charities that provide kindness and support to causes important to Tra Tutti and their customers.

Says the MSPCA about this program: “Tra Tutti is tremendous.  By allowing customers to earmark a local Boston charity to receive a percentage of sales, Ashley Judge has not only financially supported the MSPCA’s care of thousands of ailing, homeless or abused animals each year, but also spread the word about the work we do every day.  Tra Tutti’s innovative approach to charity has had a wonderful, welcome impact at the MSPCA, and we congratulate Ashley on the one-year anniversary of her business - two paws up!”

Nomination Deadlines:
Nomination forms must be submitted by October 31, 2010. 2011 charities will be announced December 1, 2010

Decision Criteria:
* At least 80% of our charitable partners should be located in, or directly serve, the Commonwealth of Massachusetts. New in 2011: Tra Tutti may select 1-2 charities that have a national constituency.
* Organizations should provide kindness and support to causes important to Tra Tutti and our customers. Our customers are primarily women between the ages of 20 – 55 located in all 50 states.
* Although 80% of organizations should be located in, or directly serve, the Commonwealth of Massachusetts, they should not serve a highly specialized local cause or issue. Because more than 50% of our online shoppers are outside of Massachusetts, organizations with easily recognizable missions on a national level are chosen most frequently at check-out
* Organizations should propose a strategy to further engage their donors with Tra Tutti. The organizations that benefit most from Tra Tutti (e.g. are chosen most frequently at check-out) are those that are most engaged with our shoppers. Charitable partners can further foster their partnership with Tra Tutti via social media tools, fundraising events, Trunk Shows hosted by board members, newsletter announcements, and more. Tra Tutti is flexible and open to creative ideas.

Nomination Requirements:
* Organizations should submit a letter (electronically) no more than 2-3 pages that addresses how they satisfy the above criteria.
* Organizations should submit 2 references from non staff members.
* Additional nominations from donors, board members, supporters, etc are welcome.

Tra Tutti Contact:
Ashley Judge, Founder & CEO; AshleyJudge@TraTutti.com; 781-201-9118